Robin MacFarlane

Robin’s Bio

For Robin MacFarlane, successful dog training is both a science and an improvisational art.

In the early part of her animal career, Robin worked as a veterinary technician. During that time, she often witnessed distraught pet owners seeking help for behavioral issues rather than medical ones. Too often, answers were not found and the solution became euthanasia. Those experiences left a profound impact and a desire to help pet owners better understand their canine companion.

In 1994 Robin made the decision to help create change in the lives of dogs and their owners. She started a puppy preschool program and offered training part time as she continued working in the animal hospital.  After recovering from an auto accident, Robin decided to pursue her training passion full time and founded That’s My Dog, Inc.,  in May of 1998.

Over the course of her career Robin has attended a variety of training schools, seminars and workshops. She continually expands her knowledge and hones her skills so she can better assist others in connecting with their canine companion. The commitment to find what works for each dog-owner team sets her apart. Robin has helped many pet owners manage or resolve behavior problems and move on to more fully enjoy their life together.  She says; “Dog training is more than a method or technique. It is a lifetime journey of building a relationship based on mutual respect and successful communication.”

“Dog training is more than a method or technique. It is a lifetime journey of building a relationship based on mutual respect and successful communication”

Robin establishes communication between dogs and humans by creating tailor-made solutions to address the needs of both. She strives to share her knowledge educating dogs and their owners by utilizing her skill, patience and a bit of humor!  And Robin isn’t shy about admitting she will challenge her clients to make the changes necessary for success. The benefits of being both supported and challenged became clear to Robin after being in a severe auto accident that left her recovering and told she may need to walk with assistance for the rest of her life.

“It was because of the recovery and working with physical therapists that had to push me to learn how to walk again that I discovered the value of being moved outside my comfort zone in order to get better,”

“It was because of the recovery and working with physical therapists that had to push me to learn how to walk again that I discovered the value of being moved outside the comfort zone in order to get better,” MacFarlane stated when asked about the experience.

Robin MacFarlane is now a sought-after expert in the dog training industry. Her work led to travels across North America and abroad teaching pet professionals, K9 handlers, and private pet owners. Her expertise in electronic training collars has helped thousands of people increase their dog’s performance and off-leash reliability while decreasing behavior problems ranging from OCD to aggression issues.

Robin is dedicated to finding strategies that work for both the dogs and their owners to help them work as a team and build a better relationship. 

Credentials and Accomplishments

In early 2011 Robin was awarded a Certificate of Appreciation for Patriotic Civilian Service by the Department of the Army for her work with military dogs in North Afghanistan.

Since 1998 Robin has trained and handled more than 15,000 pet dogs and puppies. She has taught 100’s of national and international workshops and has been hired by several police agencies to assist with their K9 Units. She has also served as a consultant for product development with several  manufacturers. In addition, MacFarlane is a published author in trade periodicals, has produced multiple training DVDs and is a content and blog contributor for Dogtra and Gun Dog Supply. See below to view a partial list of Robin’s accomplishments:

  • Owner, That’s My Dog! Inc.
  • 2015 University Wisconsin Platteville, Distinguished Alumni Award
  • Past Director, IACP (International Association of Canine Professionals)
  • Past Conference Chair, IACP
  • 2002 Recipient IACP Member of the Year Award
  • American Kennel Club, Canine Good Citizen Evaluator #9431
  • American Red Cross Animal First Aid Instructor
  • Professional Member IACP (P#1046) & IACP CDT (Certified Dog Trainer)
  • Professional Member, National K9 Dog Trainers Association
  • Dogtra Company ProStaff Trainer & Consultant